Interim Chief Executive Officer
Ben Loiterton has over 33 years of experience in investment banking, corporate leadership, executive management and entrepreneurial activity. He is also an experienced public company director, with experience driving commercial strategy, leading corporate operations, corporate finance, equity capital raising, IPOs, mergers & acquisitions, financial restructuring, and providing legal and business advice for fast-growth businesses. He has direct experience in technology, IT services, software / SaaS, ecommerce, energy, telecoms, media, and both new economy business models and traditional businesses.
Mr Loiterton has served on 6 ASX company boards, various private companies, co-founded several startup businesses, and arranged equity funding across the full spectrum from seed capital to private equity transactions. He was appointed Interim Chief Executive Officer of Adslot in September 2024.
Chief Financial Officer
Mal has been with Adslot since 2011 and the company’s CFO since April 2024. Prior to his promotion to CFO, Mal was Adslot’s Group Financial Controller. Prior to joining Adslot, Mal was the CFO of a research, design, and manufacturing business servicing the global apparel manufacturing market. He has over 26 years of finance experience, holds a Master of Business Administration and is a fellow member (FCPA) of CPA Australia, fellow member (FCMA) of the Chartered Institute of Management Accountants (CIMA) UK and member of Chartered Global Management Accountant (CGMA).
Chief Product Officer
Fernando leads the product teams at Adslot. With more than 20 years of experience in digital tech, Fernando is responsible for a customer-centric product strategy that delivers on the Adslot purpose of advancing how advertisers, agencies and publishers collaborate to trade premium media. Fernando joined Adslot in 2017, after spending over a decade in Journalism and Product Management roles in digital native companies such as SEEK and SitePoint.