ADSLOT IS A TECHNOLOGY COMPANY FOCUSED ON SIMPLIFYING MEDIA AND ADVANCING THE COLLABORATION BETWEEN BUYERS AND SELLERS
Founder & Chairman
Andrew Barlow is the founder of Adslot and an experienced technology entrepreneur. Mr Barlow co-founded Hitwise with Adrian Giles in 1997, was Chairman and Managing Director of Hitwise from 1997–2000, and Director of R&D from 2000–2002. Hitwise was ranked one of the Top 10 fastest growing companies by Deloitte for five years running, before being sold to Experian Group (LSX.EXPN) in May 2007. Mr Barlow is also the Founder of Venturian, a privately-owned venture capital fund with investments in early-stage technology companies with unique IP, highly scalable business models and global market potential. Mr Barlow was also Founder and CEO of Max Super, an online retail superannuation fund sold to Orchard Funds Management in 2007.
Mr Barlow is currently a director of Nitro Software, Inc., the second largest PDF editing software company in the world, and Mocom Pty Ltd – owner of the Viewa augmented reality mobile app. Mr Barlow has significant expertise in online media and business building.
Chief Executive Officer
Ian joined Adslot Ltd as CEO in October 2012, bringing over 20 years media industry experience and 13 years managing high growth media and media technology companies, both privately held and publicly traded.
Immediately prior to joining Webfirm Group, Ian was CEO of Facilitate Digital Ltd (ASX:FAC), where he launched Symphony – the world’s first workflow and trading platform for media agencies – and led the company’s international expansion into Asia, Europe and North America. Prior to Facilitate, Ian was CEO of ad measurement company Traffion Ltd, and Managing Director of Red Sheriff Ltd, a global pioneer of web measurement technology. Ian has held senior management roles in a number of media and media agency organisations including George Patterson Bates and PMP Ltd.
Adrian Giles is an entrepreneur specialising in the internet and information technology industry. In 1997, Adrian co-founded Australia’s first Search Engine Optimisation company, Sinewave Interactive, with fellow entrepreneur Andrew Barlow. In 1998 Adrian and Andrew co-founded Hitwise. Hitwise grew over 10 years to become one of the most recognised global internet measurement brands with over 300 staff operating successfully in the USA, UK, Australia, NZ, Hong Kong, and Singapore.
By monitoring more than 25 Million Internet users via more than 40 ISP relationships worldwide, Hitwise provided competitive ratings of the most popular businesses across more than 160 industries and in 6 key markets. Whilst positioning the company for a NASDAQ listing in early 2007 Hitwise was sold to Experian (LSE: EXPN) for USD$240m.
Throughout its growth Hitwise was ranked by Deloitte as one of the fastest growing IT companies in the Asia Pacific region for five consecutive years. Hitwise was also a winner of the Victorian Small Business Awards; was awarded the ‘Most Innovative Digital Business’ in the UK for 2004; and was awarded a finalist as ‘Most Innovative Company’ at the 2005 American Business Awards in New York. Adrian was also a finalist in the 2003 Australian ‘Entrepreneur of the Year’ awards. Adrian is also the Managing Director of Yarra Ventures an advisory and private investment fund he formed after the sale of Hitwise.
Mr Giles held the role of Chairman from October 2009 to November 2013.
Quentin George is one of the advertising industry’s most credentialed and respected thought leaders.
Based in the United States, he has previously served as the Chief Digital and Innovation Officer at IPG Mediabrands, where he was responsible for overseeing $2B in digital media spend across global media agency networks, as well as specialist digital agencies for Fortune 500 brands.
Mr George has also previously held the positions of Global Head of Digital Media and Strategic Innovation, and President, Global at Universal McCann.
In 2008, he led the team that architected and built the industry’s first ever, stand-alone programmatic media buying agency, Cadreon, which he successfully grew into a multi-national organisation encompassing North America, Europe and Asia-Pacific.
He has also previously served on the customer advisory boards of Google, Microsoft Advertising, Yahoo! and AOL. He has also served on high profile industry advisory boards including the Internet Advertising Bureau (IAB) and the American Association of Advertising Agencies (AAAA’s), and has held senior leadership roles at digital agencies such as Razorfish and Organic.
Quentin is currently co-founder of Unbound, a global strategic consultancy advising some of the world’s largest companies on digital strategy.
Ben’s career in the advertising and media industries goes back over 15 years and includes roles at several large multinational agency groups including DDB and Publicis. He has wide experience across both the media buying and account management fields having held senior positions directing accounts for a variety of international brands.
In 2000 Ben conceptualised and then co-founded Facilitate Digital, assuming the role of General Manager. In the subsequent years he jointly oversaw the company’s growth from two staff to an organisation with offices in six countries. From 2003 to 2012, Ben was the Chief Operating Officer of Facilitate Digital Holdings and was appointed Acting Chief Executive Officer in September of 2012.
Sarah Morgan is an experienced board director, corporate advisor and professional investor. Sarah has over 19 years corporate finance experience, predominantly as a Director of independent corporate advisory firm Grant Samuel. She is a non executive director of Hansen Technologies Limited and Luxe City Guides as well as a number of cultural organisations including the Museum of Contemporary Art Australia and Malthouse Theatre.